Konichiwa from Tokyo!
Crazy stuff. I’m in Japan. After 11 hours on the plane I set my foot on Japanese soil, tired, a little confused, but also very happy and excited. The thing is, I’m on an extended multi-stop journey, working a lot on a bunch of super interesting projects, including one I cannot talk about. I still have to keep it secret.
All that said, I could not be in a better mood right now. Tokyo has always been on top of my list. Unfortunately the weather is not all that great, which means we can’t shoot as many photos as I’d like. I guess that means I’ll have to come back some day soon.
So, my soul is well, and fortunately my body is recovering from the terrible cold as well. It was quite a rough one, definitely didn’t help my mood the past couple of days. But yeah, I’m getting better.
And there’s another reason why the spirit is high: Tomorrow I’ll fly to the place that I fell head over heels in love with almost exactly one year ago: Iceland.
In other words, the situation is improving, and rapidly so :)
If everything is an advertisement, then advertising means nothing.
It really gets on my nerves that we’re now supposed to declare all posts as ads in which any kind of brand is so much as mentioned – regardless of whether we bought the products ourselves or whether it is a paid cooperation. That would be the safe route anyways, a preparation for the next wave of cease-and-desist letters, but seriously, isn’t that a little crazy? If everything is classified as an ad, what does the concept even mean in the end?
Sometimes I really consider putting an ‘infomercial’ header over my blog, just to make sure no one will get on my case without due reason.
I do think it is important to declare paid cooperations, but if I borrow products because I like then, or if I buy them myself, the relationship with the brand is quite different. Apparently such mentions of brands will be classified as ads in the future. I wonder whether this is due to the fact that the whole industry is so new, and that the people who pass these laws simply have no clue what they are talking about. Or maybe it’S downright harassment (print and other media do not seem to be affected, by the way). In my eyes, this neither helps the case of transparency towards the reader, nor does it provide any added informative value.
It is just pointless, plain and simple. How do you feel about the issue?
How much will a hashtag be worth in the future?
shoes: Dr. Martens